Kagan on Nokia
and the cellphone marketplace
Nokias
announcement today has caused quite a mess. Nokias stock has dropped and it
appears that has triggered the drop among all the wireless
handset makers.
Some handset
makers are recovering. The ones that are recovering for the most part are
the Smartphone makers. Companies that are known for traditional cellphones
are not bouncing back like makers of Smartphone's seem to be.
This seems to
have been going on for several months and quarters already.
Customers are
hanging on their traditional cellphones longer as the economy tightens. However
the Smartphone segment is still growing strong.
When the
economy strengthens it should be positive for traditional handset makers,
but we may be waiting a while.
We have to
remember, growth at these cellphone makers is still positive, its just
slower than it has been and Wall Street doesn't like that kind of dip.
Kagan on price
war for high speed internet services
This is
something that many would consider unexpected. Verizon and AT&T
seem to have launched a price war on high speed DSL services.
DSL growth has
been vibrant during recent years, however as every market grows, it matures
and the rules change. That seems to be what is happening to high speed
DSL pricing.
This is good
news for customers because the price they pay for some of these DSL services is
going down. Almost two-thirds of the marketplace already has a high speed
internet service. These services are the first wave that we have been using
during the last decade. The next step may combine high-speed internet with
other services.
Last quarter
Verizon lost DSL customers. That was the first time we have seen that happen
among the competitors. Some of those customers simply moved to Verizon's
FiOS service, however there is a bigger issue at play.
Verizon has
gotten much more aggressive in their pricing for these DSL services. Will
that stem the flow? Will AT&T and Qwest make similar moves? What about
the cable television companies?
This is new so
we will see what happens next. During this last quarter cable television
companies have sold more high speed lines than phone companies, perhaps
because of the higher speeds. Is speed becoming a marketing issue?
We'll have to
watch this area going forward for changes.
Kagan on T
Mobile offering new Google Android phone
Well it looks
like T Mobile may be the first carrier to offer the new Android phone by
Google. Like Apple with the iPhone, Google is getting ready to launch their
first phone. This is an interesting story. First there was Apple and now it
is Google. Neither of these companies have anything to do with cellphones.
So far Apple
has been very successful in the space. Google may also strike gold. However
we have not seen a handset and we do not know how well it works. This is a
new segment of the wireless industry we are watching unfold.
We have to be
careful talking about this new device and not get out ahead of our
headlights.
This should be
good news for T Mobile who will finally have a competitive answer to the
iPhone from AT&T and the Instinct from Sprint Nextel.
The question
is, will this new Google device be a breakthrough or a follower.
Will it be easy
to use? Will it have breakthrough technology or just another me-to phone?
We have been
watching the cellphone industry get more interesting during the last few
years. The devices do more, and they do it easier than ever before. That is
they key.
Meanwhile we
have not heard or seen anything from Google of from T Mobile about this
phone. So lets not get ahead of ourselves.
Kagan on iPhone
I have been
using the newest iPhone during the last few weeks. I test many wireless
devices. The iPhone was a little different. I needed to hook it up to my
computer and connect it to iTunes to get it to work.
During the
first few days I was not that happy since some functions did not seem
to work properly, but then the first iPhone update appeared and
things started getting better quickly. There have been several updates over
the last few weeks. Apparently as users call with problems
and solutions are found, updates are issued.
At this point
the iPhone seems to work very well. I have been reading some news
stories about problems, but I have not seen them after the first
update. Users with problems should hook their iPhone up to their
laptop regularly to download the updates. Each seem to make the phone
work better. The problem is many users do not regularly update their
phone. Its easy, just hook it up once in a while. The software takes care of
the update automatically.
The iPhone has
features that are better than many other cellphones. The internet is a big
deal. It is like reading a smaller version of a real internet page. You can
use your fingers, on screen, to enlarge or reduce the image for easier
reading. This is the same with Maps feature. While you are driving a
blinking dot -- that is your car -- moves along the roads. Plus it has
traffic updates, and a feature that changes from a map view to an actual
photo from a satellite so you can watch yourself travel across the
landscape.
If you use
Microsoft Outlook and you use the Notes feature you will find that does not
show up on your iPhone. On the Palm phones it is transferred and called
Memos. Some phones do this and others don't. The iPhone has a Notes feature,
but it does not connect synchronize with the Microsoft Outlook version.
The internet is
much faster than it used to be. This makes using the iPhone much more
pleasurable. Downloading email is much faster with this new version also.
There are several popular features right on the screen when you hook it up.
Weather lets your select a handful of your favorite cities to watch.
Checking the weather can be as easy as hitting one button.
Features like
text messages, camera, YouTube are popular and of course the iPod and iTunes
are always with you.
The battery is
improved over version one last year. Unfortunately you still cannot buy a
backup battery and swap them when the first one dies. So keeping your eye on
the battery is important. You don't want to use up the battery listening to
music and not be able to make an important call.
All is all the
iPhone is an excellent device. There are a few things that are not perfect,
but generally speaking the device works very well. Just make sure to update
the phone on a regular basis by plugging it into your computer and internet
connection to get all the new features and fixes.
Kagan on
Verizon avoiding strike
Verizon avoided
a strike by their workers. That is good news.
Every several
years for as long as I can remember Verizon and the Unions get into this
kind of tug of war. Sometimes they go into a strike situation which usually
makes customers uneasy, but eventually they settle on terms and get back to
work for another few years until they do it all again.
This time
things are a bit different. This time Verizon is in direct competition with
several companies and the risk to the company is much higher. Ten to fifteen years
ago Verizon was not really competing with anyone. During the last several
years competition is getting hot. Verizon is losing traditional local
telephone business to a variety of companies like cable television, wireless
and VoIP providers.
Competition in
telecommunications is changing. Verizon is changing. Growth is coming from
services such as wireless and their FiOS which offers television, telephone
and broadband.
Customers
always did business with several different companies including among them,
the local phone company.
However going
forward customers are increasingly buying a big bundle of services from one
company and saying goodbye to the others. In this new world of intense
competition Verizon's chief competition is the local cable television
company in each area for consumers.
That's why
avoiding a strike this time was so important. Ten years ago it would have
been inconvenient to the customers, but since they had no other place to go
Verizon would not have lost business.
However today
the customer increasingly has choice. If they want today's customers can
give their business to one of Verizon's competitors and walk away from
Verizon altogether.
This is a new
risk and threat to Verizon. The Unions understand that. That is one main
reason they did not go on strike. Verizon dodged that bullet.
Now the company
can continue to compete without the longer term problems a strike would have
brought.
It is
interesting to watch the industry change and how that impacts otherwise
common events.
Kagan on Sprint
Nextel quarter
Sprint Nextel
is an interesting company to watch during the last few years. The ups and
downs and now the rebuilding is fascinating.
They are now in the process
of repairing, reshaping and rebuilding the company. The rebuild started
about 8 months ago when they hired new CEO Dan Hesse. They said it would
take time and it is.
The company is
still soft in too many places, however they seem to be seeing some early
signs of success.
The company has lost
customers again this quarter, but the loss is much less than in previous
quarters. They have reduced churn to 2% from 2.45%. This is movement in the
right direction. In addition, they are focusing on high value customers
going forward so their customer base is more solid going forward. The
company has been able to retain high value customers.
The company has
been focused on strengthening the network and the relationship with the
customer. The problem with the company is not so much the quality of the
network, but on the relationship with the customer. Sprint Nextel
network service works as well as their competitors. The problem with
Sprint Nextel has become woven into the fabric of the company and that takes
time to reverse.
The bad news is Sprint Nextel had another quarterly loss which
we expected, however the good news looks like the loss of customers
is beginning to slow.
Sprint Nextel has had several successes in recent months. They have
successfully launched the Samsung Instinct phone. In fact it has broken
sales records. This is a successful move into the new category of
smart phone that the Apple iPhone introduced last year. The growth in
wireless is in data services going forward.
The company has gotten together with several other major players like
Comcast and Clearwire on their Wi Max initiative. If this is successful
it will help the company expand into a new business opportunity.
Sprint Nextel has not yet turned around, but we are starting to see
several areas where they are doing better. First they have to stop the
bleeding, then they can focus on rebuilding. Based on what I see so far
they seem to be on track. The recovery process will continue over
the next several quarters, even the next few years, but the if the
company is successful we should start to see more signs of success like
we are seeing this quarter.
Kagan on
Motorola hiring new CEO
This was the
news we were waiting for. This was one of the best moves Motorola could
make. As the company plans to separate the nagging question has been who
will they bring in to run the businesses? As long as that question was
unanswered the future of Motorola was uncertain.
This is a good
move on Motorola's part and on current CEO Greg Browns part.
Someone of the
caliber of Sanjay Jha is just what the wireless company needs. This is
a big win on Motorola's part. Of course after the dust settles I think
we can all agree that big things are going to be expected.
Motorola has
plenty of areas for Sanjay Jha to focus on and try to repair.
Two CEO's at
Motorola is very unusual, but maybe that's what it will take to pull the
company back onto the playing field.
If we look at
Motorola's recovery as a baseball game we are only at the end of the
first inning. This is going to be a long game. But all of a sudden they
found another key pitcher and now suddenly people are starting to
watch. Suddenly it is turning into an interesting ball game.
Will Greg and
Sanjay work well together? If they can, they may be able to do good things
at the company. We won't know if it is working for a while. However as a
choice, this was a very good choice.
Kagan on
Motorola earnings, not bad this quarter
Motorola has
suffered a very rough patch of years, but these earnings could be a sign
that things are starting to turn around. Maybe.
Motorola is one
of the historic names in the industry. There are many investors and many
workers. It would be better if they could turn things around.
About seven
months ago they brought in a new CEO, Greg Brown. He has made many
major changes and has wrestled with many assorted issues. The company
announced it will break itself up probably next year.
During all the
chaos of the last several months I don't think many watchers expected any
kind of order to emerge, but that may be what is starting to happen.
The company earned a small profit this past quarter plus they shipped more
phones than last quarter.
Motorola's
troubles are not over. This is just one ray of sunshine piercing through the
clouds. However this is the first good news from the company in a long time.
The question now is, are the clouds starting to break up. Could we be
looking at the skies beginning to clear? Or is this just a blip. We'll have
to wait and watch over the next several quarters.
Perhaps we are
seeing Motorola begin to stabilize itself. I think many were expecting more
bad news and are surprised with this quarter results.
Motorola hung
on to the number three spot behind Nokia and Samsung. They are still ahead
of LG and Sony Ericsson.
While the
results of this quarter look good, we cannot yet say this is the beginning
of the turnaround for Motorola. We will have to keep watching and see if the
positive news continues quarter after quarter. However Motorola has a few
things to cheer about this quarter.
Kagan on Embarq
quarter
Embarq
announced their quarterly performance. This is a company that was part of
Sprint years ago. Then it was spun off. Initially it got into new businesses
like wireless and television and started updating its network. Then it lost
its CEO Dan Hesse who was offered the opportunity to run and repair Sprint
Nextel.
In recent
months Embarq has a new CEO and faces a tough economy. Their initial growth
has slowed. The company is still profitable and moving in the right
direction, but the pace has slowed.
The question is
will it pick up again, or will it continue to slow.
Is it because
of the economy, or competition, or is it something else.
They have not
been successful selling wireless and are exiting that business. They are not
building their own television delivery network, but will continue to resell
the satellite service they have been over the last couple years.
Initially when
it spun off from Sprint Nextel it was breathtaking to see how rapidly they
moved into other businesses and the future looked bright.
Now things have
slowed a bit. They are still a strong company, but they have hit a few
important problems. New CEO, not in the wireless business anymore, still
reselling satellite television so it won't interact with their phone
service.
At the same
time their competition is taking customers. Embarq is losing significant
basic lines. That might not be as much of a problem if they were robustly
moving into other businesses, but they seem to have hit a stumbling block.
We'll have to
watch the company to see if they can turn things around and recapture the
robust growth or whether this is the beginning of a tougher time for Embarq.
Kagan on
Comcast earnings and dip
Comcast's hot
streak may be cooling down a bit. In the 1990's Comcast was not growing so
quickly, but then it started selling high speed internet services and in the
last few years they started selling a VoIP telephone service over their
Internet connection and the hot streak began. Comcast growth has been robust
in recent years as it sold cable television, high speed internet and
telephone service mostly to their consumer marketplace.
Things seem to
be slowing down at Comcast. They still have good growth, but it is not at
the same rate we have seen in recent years.
They still have
the vast majority of customers to market their services to so we have to
wonder why things are slowing down.
The economy is
one part.
The high price
of their service is another part.
The robust
yearly price increase is another part.
The competition
from the Baby Bells is another. AT&T Uverse and Verizon FiOS are making
inroads.
Some of these
things Comcast can battle, but other things they just have to ride through.
We'll watch Comcast over the next few quarters to see if they can fix this
problem or whether it is something that is going to grow.
Kagan on Qwest
announces using Verizon for wireless
Today Qwest
announced they have begun selling Verizon Wireless phones and services.
Months ago Qwest announced they would switch from Sprint Nextel to Verizon
Wireless and this announcement made today by Qwest says they have begun.
Qwest seems
excited about this change. There is a new CEO and maybe that is good news
for the company since they made a mistake selling wireless in the past.
The services of
both Verizon Wireless and of Sprint Nextel are excellent. I have and use
phones from both carriers and they are both very high quality. Customers are
not unhappy with either.
I think the
reason for the switch has more to do with the deal between Verizon
Wireless and Qwest than any other factor.
However Qwest
was never very successful selling wireless services in the past. They sold
these services as part of a bundle of wireline services only. A customer
could not walk into a store and buy a stand alone wireless phone. The
services were not marketed as a stand alone service.
This is the
same problem the cable television companies had when trying to sell wireless
themselves over the last year or two. They did not market or sell their
wireless phones the way customers buy wireless. They also sold wireless only
as part of a bundle of wireline services. Most customers today buy wireless
as a stand alone service.
Some customers
want to buy wireless as part of a bundle, and the industry is betting that
number will increase. However today most customers do not buy wireless as
part of a bigger bundle. Most customers buy wireless as a stand alone
service. In that world companies like Qwest and the cable television
companies can only hope to attract a small group of customers because of the
way they approached the opportunity.
If Qwest wants
to be successful marketing wireless, they have to market the way the
industry works best. They have to sell wireless phones the way customers
want to buy it.
They can
continue selling wireless as part of bigger bundle of wireline services for
the customers who want to buy that way, but more importantly they should
open up and market stand alone devices and advertise the heck out of them.
They should sell more than a small handful of ordinary phones. They should
also sell the growing category of smart phones like Blackberry and
Palm. Basically they should jump into the pool and splash around instead of
just stand in the corner. They have to attract attention to themselves or
they will not be successful.
Will Qwest be
successful this time around selling wireless service? That depends on how
they act now they are back into the game for the second inning. That
is what we will keep our eyes on.
Kagan on
Alcatel-Lucent CEO and Chairman stepping down
Back in the
1990's companies like Alcatel and Lucent were high flying money makers.
Everyone loved them as investments, employers and corporate citizens.
Everything was going right. They were opening up plants and offices so
fast it would make your head spin. They had so many orders from so many
companies. Things were sweet for companies like this.
Then around
2000 everything hit the brick wall. Investments were dead. Many of their
customers who were not making money struggled to stay open and cancelled
orders. Suddenly the good times were over. Even big companies slowed their
spending.
All this
spelled disaster for these high flying companies. They struggled to
survive. The changing industry financially and technically shook every
player. Newer, younger competitors dealing with the internet started
winning new business. Updating the nations telecom networks is still a
major investment, but there are many competitors now.
Suddenly the
good times were over. Over a few years these companies kept shrinking
quickly. Even that was not enough for some.
That's when
Alcatel and Lucent decided to pool their resources and merge. It was a
falling knife and you know what they say about trying to catch a falling
knife.
The combined
company Alcatel-Lucent put a happy face on the deal. What they didn't do
was talk about how the combined company could do better than the two
single companies in a changing industry. The merger bought them some time.
But it looks like that time is up.
The equipment
side of the industry has been changing for the better part of a decade.
Some companies are doing better than others.
The CEO and
Chairman have announced they are stepping down. The company says its not
because of the performance. And maybe that is true. However the
performance has been weak.
Will new
senior executives help the company grow finally? The industry is what it
is at this time. Alcatel-Lucent is a good company with good people, but is
that enough to survive in a fast changing industry?
I think
Alcatel-Lucent will still be in business over the next five and ten year
period, but will they be stronger or weaker? Will they make money or lose
money? Will it be a good investment or not. A good employer or not. There
are alot of questions.
Now that the
global economy is struggling with this soft patch it make take a while for
a recovery, if that was in the cards in the first place.
What does the
future look like for the company? We'll have to watch and see.
Kagan on
Verizon quarterly results
Verizon
continues to show strong results even in uncertain economic times.
Revenues fell a little short, but earnings continued to grow at a double
digit rate.
Verizon is a
very different company from the phone company we followed ten years ago. Today
it represents a wireless network along with the traditional wireline
network, plus a growing FiOS network which they have been developing over
the last few years. This is the service that lets Verizon compete with the
cable television companies. FiOS is their bundle of telephone and high
speed internet and television. This along with their wireless network
gives them a strong competitive offering.
FiOS is
finally available in NYC. Verizon will go into competition with the cable
television company in an all or nothing battle. Customers typically do
business with a variety of companies, but Verizon intends to win 100%
of the customers usage. This is the beginning of an interesting battle in
NYC.
NYC could see
this competitive offering bring lower prices to their telephone and
television bills. This has happened in other markets around the country.
Verizon is in
the middle of a major transition. Moving out a few years it will be an
entirely different company. Verizon has shown continued strength in
wireless and their FiOS business.
One worry is
about how the soft economy will affect Verizon. Many of these
services are easy to avoid if they cost more, but if they cost less that
should attract customers attention.
So far
Verizon continues its strong growth curve. It will be interesting to watch
as the company competes more and more with the cable television companies
coast to coast.
Kagan on
AT&T quarterly results
AT&T
is reporting results right along expectations and is pointing to good
news in the wireless business.
This has
become a much different and much bigger company over the last
several years. It started out as SBC from Texas. Then it acquired
AT&T and then Bellsouth and it was suddenly very large. Those
mergers gave it 100% ownership of Cingular which changed its name to
AT&T Wireless. This company has been developing its Uverse service
which offers television, internet and telephone over the same network
and allows it to compete directly with cable television companies.
Uverse is only in its early years and is not yet available yet
throughout the country. The company does offer wireless as part of
their bundle which the cable television competitors don't do yet.
WIRELESS
AT&T's
wireless revenues grew a healthy 15.8 pecent and their wireless data
revenues, Internet access, messaging and email grew a very healthy 52
percent. This incredible growth in wireless data should continue and
potentially increase. New smart phones like the iPhone, Blackberry and Palm
are exploding in the marketplace. Live television, movies, Internet
access, banking, GPS and more is being added to traditional telephone
calling, messaging and email.
Wireless
data is exploding in the industry. And we are only in the early years
of this growth. The cellphone is transforming itself to our third
screen for communications, entertainment and web searches.
New sales
will slow as there are already more than 260 million cellphones in the
United States and there are only 300 million of us to buy phones.
Carriers including AT&T Wireless are focused on selling additional
phones to existing customers. They are also focused on other services
they can sell on the cellphone and that is the wireless data portion
which is in a very strong growth curve of 52 percent currently.
The soft
economic issues have not yet hit the cellphone industry. Ten years ago
I think it would have been different. Ten years ago the cellphone
business was just basically a phone and messaging device and was not
necessary. It is very different today. Voice calls, messaging, emails,
as well as web access and data services has transformed the business.
The
cellphone looks like it has become an essential tool to Americans. We
keep thinking that the industry will be impacted by the weak economy,
but so far it is not and its growth is still as robust as ever.
UVERSE
AT&T's
Uverse service is seeing healthy growth. It is new and has only
impacted a small percentage of their entire US marketplace. They point
to one million customers by the end of the year. It will be
interesting to watch how this new competition between the local
telephone companies and the cable television companies pan out. I
think this competition is healthy. It transforms the marketplace into
a customer oriented, instead of a company oriented marketplace which
the cable television companies have enjoyed over the last few decades.
As these
two competitors gear up they should compete on the services and the
prices. We have not seen cable television rates drop yet, but I think
that will happen as their service choices improve.
Kagan on Sony
Ericsson earnings
Sony Ericsson
rode the horse of the low cost, low technology offerings during the last
several years and that had worked for them until recently. All of a sudden
the low end, more basic phones are not selling as well as they once did.
All of a sudden the higher end phones like the iPhone, the Blackberry, the
Treo and assorted others are hitting the sweet spot. Unfortunately that is
not a space that Sony Ericsson focused on.
This is not a
forever type problem for Sony Ericsson. They can focus on devices that are
hot and jump back into the market during the next few quarters if they are
successful.
Unfortunately
we have not seen much movement in that direction yet.
There is
nothing wrong with the handset market. If companies can zig and zag and
match the changing industry everything is fine. Nokia reported some
weakness, but continued growth of at least 10%. They see the market a
slight bit stronger instead of weaker in the months to come. That is
opposed to Sony Ericsson which should see continued weakness for the next
several quarters.
Lets see how
quickly Sony Ericsson can make the proper adjustments in the handset
market to recover.
Kagan on
Nokia earnings for 2Q
Nokia had
great earnings in the second quarter which was a surprise. It looked
like the cellphone marketplace had slowed due to a variety of issues
including the US economy. However Nokia surprised with a strong
quarter.
This
should have a good reaction among other handset makers like Ericsson.
We are
expecting slowing sales among more basic phones and a higher growth
curve among smart phones. While smart phones continue to grow strong,
the surprising part is so are the basic phones, for now.
The price
of cell phones is dropping around the globe. This increases earnings and
profits pressure on the company.
Nokia
sales rose 4% as their profit rose 8%. Their share of the global
cellphone market for handsets rose to 40% from 38% one year ago. They
also said mobile devices in the global marketplace could grow more
than their previous estimate of 10%.
Countries
like Asia, Middle East, Latin America and Africa had the most robust
growth. North America was up 10% and sales were about zero in Europe.
This is a
mixed report, but the company is still selling cellphone world wide at
a healthy rate.
Will this
continue next quarter? It looks good at this point. We will have to
keep our eyes on this.
Kagan on
iPhone selling one million phones first weekend
Well that is
impressive.
We don't yet
know the breakdown of how many phones were sold to new customers and how
many existing iPhone customers upgraded, but regardless sales during the
first weekend were very impressive.
Apple and
AT&T Wireless have sold more than 6 million before this
weekend so we are looking at approximately 7 million sales so far in total
around the world.
It took 74
days to sell the first million last year, and just three days to sell the
first million of this new version. Any way you slice it that is very
impressive.
One year ago it took 74 days to sell the first million iPhones, but they
were to the US market only. This time around there were several
countries involved so hitting one million in less than 74 days was
expected, but in three days, that amazing.
There is
something magic about anything with an Apple and AT&T Wireless on
it. Much of the value of this version 2 iPhone comes from AT&T
Wireless with their faster network. This is what customers have been
waiting for.
It will be
interesting to see how long this robust sales cycle will continue and when
it will start to level off. I think selling the first ten million of these
phones, globally, by the end of the year is do-able.
Kagan on new
iPhone particulars
Today I got
email from both AT&T Wireless and from Apple talking about the
specifics of the new iPhone going on sale next Friday morning June 11. Prices,
features and even a video to watch online. They are getting ready for a
big rollout, again.
Last years
iPhone launch was an amazing blowout. Both AT&T Wireless and Apple
learned quite a bit from that experience. They want to keep to parts that
worked well, and fix the parts that squeaked.
I think both
AT&T Wireless and Apple are expecting another blowout this year. I
tend to agree. But there are some interesting questions we will have to
follow as it is launched.
Last year the
iPhone created the category. They had no competition. All eyes were on
iPhone. Now, one year later we see the second generation iPhone ready to
be launched, but the category is one year old and there are plenty of
competitors in the marketplace.
Sprint just
launched their Instinct phone by Samsung a few weeks ago and it is
great. This gives Sprint the ability to compete. Verizon Wireless also has
a device to compete, but is their first generation that was launched a
while ago. Their next generation will be better. Every generation of this
new phone keeps getting better.
This new
category of phone is going to be followed closely again this year, but
there are a number of competitors offering phones which will delight the
customer.
But customers
who want an actual Apple iPhone can only get it from AT&T Wireless.
They are the only provider for the next few years.
The new
iPhone looks very similar to last years iPhone. There are some important
improvements. One is the network. This new iPhone users AT&T
Wirelesses 3G network. That will speed things up for the user. Speed was
one of the only real complaints I heard about during the last year.
There are a
variety of either new or improved features. I think the average user will
want to upgrade. That is the question. How many of these new iPhones will
be sold to people who bought the first iPhone last year? There will be
some. The question is how many.
That is the
difference between iPhone and another cellphone. The iPhone customer is an
Apple customer and they are a different breed. They always want the newest
version of anything Apple puts into the market.
A little over
a week to go. Can't you just feel the energy in the marketplace building!
Buckle your seatbelt. Here we go again.
Kagan on
Virgin Mobile USA acquiring Helio
Virgin Mobile
USA has had a strong history of growth over the last several years.
However that growth has slowed over the last several months. The company
is updating their handsets as it faces renewed competition from major
competitors entering their market.
On Tuesday of
this week Virgin Mobile USA unveiled their unlimited offering. This should
help them secure their customer base.
Now they
acquired Helio. This makes sense for Virgin Mobile USA. This will give
them a new base of customers and revenues with more advanced services. The
next question will be, can they hang onto this asset. If they can hang on
to this group of customers and revenues then they will be ahead of the
game.
This
acquisition should help them mature their offerings with more advanced
handsets and networks and customers. This will help them offer more
advanced services to the youth market and maybe to help them focus on a
more mature group of customers with higher monthly bills.
Virgin Mobile
USA intends to continue focusing on the youth market as their target. This
acquisition of Helio will help them offer a more integrated product suite
to more advanced customers.
As the
industry continues to consolidate I think there will be a variety of
similar acquisition opportunities over the next several years. It will be
interesting to see if Virgin Mobile USA continues this acquisition path.
As in the
past, companies can grow through such acquisitions if it is conducted
well.
Generally speaking they will use the Virgin Mobile brand in most market
segments, but I expect them to continue using Helio as a brand in
certain smaller groups.
This is one
of many steps I see Virgin Mobile USA taking in the next few years. Virgin
Mobile USA remains a strong Tier 2 competitor.
Building a wireless business can
be difficult. Once Virgin Mobile reached 3-4 million customers
they were sure they would continue to do well. Network costs are
key and companies need a sizable customer base to have it all make
sense. There have been other competitors jumping into the MVNO
marketplace during the last several years. Many of those smaller
competitors are now struggling. These are all potential
acquisitions going forward.
Virgin Mobile USA has gotten to
scale and is now doing well. I think we will start to see more of
these kinds of acquisition over the next few years.
Kagan on
Sony Ericsson's poor quarter
In today's
marketplace some wireless competitors are doing really well, but at this
time Sony Ericsson is not one of them.
This is not
something that has to continue, but they have to make some changes going
forward.
The
marketplace has two sides. One is simple handsets. The other is the more
advanced handsets that do everything we have been hearing about.
Companies
like Apple with their iPhone and Samsung with their new Instinct have
been doing very well. These are devices that capture the imagination.
These devices have quite a bit of growth potential ahead.
Traditional
handsets are not as exciting and especially in tough economic times we
see sales slowing.
Sony
Ericsson mostly makes basic handsets. We have not heard of their
handsets in the news. They need to expand their line to include what
customers are buying today.
There is
plenty of change that is still coming in wireless. We are in the early
innings of this game. There is still time for Sony Ericsson to shift
gears and be a leader.
Lets see if they do it.
Kagan on
Sprint Instinct first week sales record
Sprints new
Instinct phone is off to a fast start.
Sprint
unveiled the new Instinct phone a few months ago at the CTIA show in Las
Vegas. It looked like a very good device.
Haven't seen
one since until it was launched last week. I have been using one of the
devices for a few days and it is a very advanced wireless device where you
can watch live television, movies, take pictures and videos and email them
or upload them, an excellent GPS to keep me from getting lost, web
browser, great touch screen and more.
I don't have
to explain what it looks like because everywhere you look you can find ads
for this device.
Every once in
a while a device captures the imagination. Last year it was the Apple
iPhone. This year it may be the Sprint Instinct by Samsung. It will be
interesting to see how the new Apple iPhone does in comparison.
Sprint just
announced after the first full week of sales, the Instinct has sold more
than any other Sprint EVDO device in the first week. That is a great
start. Now we have to see if the numbers stay that strong going forward.
This is going
to be a very interesting summer.
Kagan on
RIM quarter and future
RIM
Blackberry is still one of the hottest devices on the market today. Newer
devices to existing customers, plus new potential customers around the
globe keep RIM a very successful player.
The future
still looks bright for the company, but there are also new competitors
that could upset the apple cart.
Apple with
their iPhone is a big threat to RIM with their Blackberry. There are
assorted new competitors like Sprints new Instinct by Samsung which are
aimed at the Apple iPhone and the RIM Blackberry and the Palm Treo and
Centro.
We have
already sold about 260 million cellphones in the US marketplace and there
are only 300 million Americans to market to. These smart phones will
capture a bigger share of the market as we go forward.
RIM hit a
speed bump which has affected their stock price, but if we look out a year
and beyond I think the company will continue to do well, although
competing fiercely with new devices and competitors.
The segment
RIM competes in is going to get white hot during the next few years.
Kagan on
T-Mobile home phone service
T-Mobile is
rolling out their home phone service addition to their regular wireless
service. This enables users to use T-Mobile for both home phone service as
well as wireless service. This looks like a simple VoIP connection
over a high speed internet line.
Quality of
calls over VoIP can vary depending on a number of issues around the country.
However T-Mobile is rolling this out on a nationwide basis after a test for
the past few months. So apparently they are satisfied with the quality. As
the quality becomes more stable this will be one of the core services we
will be using at home and the office.
It is important
to get this right, because they don't want to upset otherwise happy
customers of T-Mobile wireless service.
Today we have
roughly 260 million wireless phones in the US marketplace and there are only
300 million of us in the market. New sales are slowing. Carriers are
developing new ideas to market.
It will be
interesting to see how successful this is. It will give us more of an idea
of how ready customers are for this combined service. As we go through the
years I think this kind of thinking will work. The question is will the
market buy it today.
Kagan on Virgin
Mobile unlimited plans
I think if we
go out a few years and look back, 2008 will be the year that unlimited
in wireless was born.
Following other
major competitors like AT&T, Verizon, Sprint, T-Mobile, Cellular South
and others Virgin Mobile is joining the flat rate, unlimited pricing
model.
The reason is
their growth has slowed in recent months, in part due to the unlimited plans
offered by their competitors. The question is will this help them?
Having an
unlimited plan is a necessary step all competitors need to offer in order to
compete for this group of customers. Without this plan Virgin Mobile could
have basically written off this very valuable segment of the market.
Virgin Mobile
focuses on the youth market. The question is how many of their customers
would qualify for this price. However it does not cost them anything to have
this plan in the market. And it will help them attract higher spending
customers. Does this mean they are now focusing on a higher level of
customer? Or just having a plan for the smaller group of high level
customers they can attract?
Their handsets
are very basic. Probably good for the youth market which they focus on, but
not for a more mature customer group. They plan to offer more advanced
handsets. That will be helpful to them as the rest of the market continues
to get better and sharper. It will be interesting to see if Virgin Mobile
starts to grow past the basic youth market.
I don't know if
this plan will help them kick their growth back into a higher gear, but it
won't hurt them if it doesn't. So either way it is a safe move for the
company.
Kagan on
Verizon increasing FiOS speed
Verizon
increased the speed of their FiOS service. That sounds great, and some day
that will be important, but I don't think it will matter that much today.
All the
carriers think that faster speeds are needed to compete.
The average
customer is very happy with about a 3 Mbps connection. Once in a while they
need a faster connection, but most customers would prefer the lower cost at
the 3 or 5 mbps speed.
This sounds
like the fast speeds offered by companies like Comcast. I think competitors
think that is important.
It may be
important if the customer doesn't have to pay more for the faster speed. But
if they have to pay more, most customers don't need it today.
As the industry
continues to mature customers will need faster speeds. Some day these fast
connections will be needed. Just not yet for the average customer.
This faster
speed won't hurt Verizon, and it sounds great, but I don't think it will
really matter yet.
Kagan on Sprint
pricing new Instinct phone
Things are
starting to get exciting again in the competitive wireless marketplace for
the second summer in a row. One year ago we watched Apple launch their new
iPhone. This year we are watching the launch of version 2 of the iPhone and
several important competitors in this space.
Sprint and
Samsung introduced their new Instinct phone at the CTIA show a few months
ago. It is supposed to be available for purchase within days.
Last week Apple
announced the new pricing for their new iPhone.
Today Sprint
announced the price for their new Samsung Instinct phone. The price is lower
than the new lower priced iPhone announced last week.
Sprint has
really started to manage their business much better than they have in recent
years. A few months ago they positioned themselves very well among their
competitors with the unlimited plans. Today Sprint seems to have done
another great job of pricing their new flagship Instinct phone.
Sprints
Instinct will be priced lower than the Apple iPhone. This should help them
sell more units of the Instinct, then they would have otherwise. The lower
the price, the bigger universe of customers will be able to buy.
I think we can
expect Sprint to spend heavily on marketing and advertising this new
flagship phone this summer.
This should be
a very interesting summer to watch in the marketing of these two hot new
wireless phones.
Kagan on new
Apple iPhone and Samsung Omnia